SPAR, a leading chain of hypermarket stores has introduced SPAR Football Challenge, an innovative platform to engage with its shoppers, their families and friends. This has come in this spirit of the global football festive season.
SPAR Football Challenge is a unique platform around basic skills of football and gives a nice opportunity to Children and Grown Up as well to showcase their skills and have lots of fun at the same time. The participant engages in football activities such as Penalty Shootout, Free Kick with Wall, Shoot Backward, Save the Goal, Shoot through the Mark, Dribble through Hurdles & Shoot, Juggling with Hurdles and Keep the Ball On-Air to test themselves and win prizes. The games are played on a nice setup laid out on a green turf in the store car park area of the outlets of the stores.
SPAR Football Challenge is being held on weekend across six SPAR stores located at Ilupeju, Lekki, Tejuosho, Port Harcourt Mall, Calabar Mall, Enugu Mall and Abuja Ceddi Plaza Mall and the events are running simultaneously from June 15th to July 8th 2018.
In SPAR Football Challenge, people can participate in a variety of ways. One interesting category is School vs School Challenge, where a team of eight from a school competes with another school. In the first weekend of SPAR Football Challenge which was held in Ilupeju, 30 different teams of boys and girls participated from over 13 schools. Every team got a prize. Each member of the winning team was given footballs, water bottle and wristband along with a food pack. Various schools sent all girls team, all boys team and mix teams within the 8 to 15 years age bracket.
Another interesting challenge in the game is the Parent & Kid vs Parent & Kid where the parent teams up with their children and challenges another pair of Parent & Kid. The first weekend witnessed a variety of Parent and Kid teams like Mother and Daughter, Mother and Son, Father and Daughter & Father and Son participating.
While speaking about the challenge, Head of Marketing, SPAR Nigeria, John Goldsmith stated, “Planning SPAR Football Challenge has been a most rewarding task, one which we are too excited to continue in the coming years. It brings immense joy to our hearts watching children and their parents compete together and against other families. Right from the installations of the play sites, officiating and declaring winners in various categories, it has been fun all the way for the participants and SPAR as well. We will continually seek better means to engender the spirit of community and togetherness wherever we go.”